Well, hello there.

Hi, I'm Jennifer.

As a champion for intentional living, I believe things like:

  • Life is not a dress rehearsal.
  • Growth doesn’t happen in your comfort zone.
  • Your worth and productivity do not equate.
  • The journey is at least as important as the destination.

I invite you to read my manifesto, and then tell me what you believe.

My mission is all about freeing women from the friction and energy drain of an overwhelmed life so they can gain a sense of control and focus on what matters most.

Wanna know more about me?

I’ll keep it simple and random, with these 15 tidbits:


1. I probably overuse the word authenticity. It’s just that after so many years of trying to live up to real and imagined expectations, it’s a relief to finally show up as the real me. Whether I’m coaching a client or chatting over coffee with a friend, what you see is what you get. The authentic me is pleased to meet you.

2. I’m a recovering people pleaser. Oh, and a recovering perfectionist too. This means I have to continually work on saying “no” to my need for approval and saying “yes” to good enough is perfection.

3. I used to wish I were an extrovert, but these days I embrace my introversion. It doesn’t mean I’m shy or don’t enjoy people. It just means I get my energy from one-on-one conversations and enjoy my alone time. In fact, dining solo at a nice restaurant is one of my favorite ways to recharge.

4. I love cafes—the smell of coffee, the chatter. Caffeine and conversation make so much seem possible. Whether I’m working on a project, reading a book, or just watching the world go by, you’ll often find me enjoying a cappuccino at my favorite cafe, Sweetwaters.

5. I got low marks in 4th grade for listens to and follows directions (Hi, Mrs. Dilley). I now see this as a preview of coming attractions. I don’t always follow the rules. Case in point: I stopped listening to and following directions when I ditched my linear career path and made a 180-degree turn to life coach.

6. One of my stickiest tolerations used to be all the paper in my life. You see, I never met a piece of paper I didn’t save and file just in case I need it someday. I’m thrilled to report life is now paperless. Everything that needs to be saved gets scanned and tossed. There’s not a piece of paper or filing cabinet in sight. Going paperless = Life changing.

7. I remember the first time I heard the saying, the present is perfect. I thought: What?! Wait a minute. Not so fast. The present will be perfect when x y or z happens. Now I get it though. The present is just about as perfect as I decide it’s going to be. And these days—living drastically toleration reduced—the present really is pretty perfect.

8. One of my daily mantras is Control the controllables. I need this reminder to take care of my side of the street. It’s amazing how much energy is lost when I get confused about what’s within my control—and what’s not.

9. A To Do list full of to dos that never get done is a subtle form of self-sabotage. It took me a long time (um…decades) to realize this. These days I refuse to set myself up for a daily dose of failure, so my To Do list sets me up for success by reflecting reality.

10. I intentionally downsized from a 1400+ square foot house to a 733 ft.² apartment. Simplifying may not be what you aspire to, but the point is: Are you on autopilot or are you being intentional about how you live your life?

11. One of my superpowers is detecting limiting beliefs and false assumptions. They’re rotten for your confidence and your future. You know, thoughts like I’m just not creative or I’m too old to make a career change. Here’s what I believe: There are enough external obstacles out there without putting internal ones in your way too.

12. I don’t talk about how busy I am like it’s an outside force. Busy is a choice—plain and simple. What’s more, busy has become the catchall excuse for all kinds of bad behavior—sleep deprivation, poor self care, putting everyone else first. I refuse to be martyr to a crazy busy life. I use Instagram to pause, say thanks, and be delighted.

13. Comparison is the thief of joy if you go about it the wrong way. But when you see something someone has that you want—great relationships, a thriving career, healthy lifestyle, an adventurous life—use it as both fuel and a blueprint to create the life you crave.

14. I believe, most times, less really is more. The answer isn’t buying more storage containers to organize your things. It’s not getting better at time management so you can get more done. Instead, I’m an advocate for getting rid of stuff and taking things off your plate.

15. Here’s a pet peeve: Thinking it’s too late. Too late to change careers, find love, go back to school, start a business… It’s usually fear whispering it’s too late. Fear of change. Fear of failure. Even fear of success. Well, I say tell fear Thanks, but no thanks… and then get on with creating the life you crave.

Thanks for stopping by. I’m really glad you’re here.

Create the life you crave,